In today’s highly competitive business era, advertising is essential for all businesses. However, small businesses usually lack big budget for advertising purposes. Hence,…

Every business no matter how big or small, whether serving one location or several, needs the unique customer pulling techniques of search engine…

How do you feel when your content tops the search results? Out of the world? And how do you feel when it falls…

Marketing geeks are not unaware of the STP approach. It stands for segmentation, targeting and positioning and has an imperative part to play…

Earlier, Google search result pages looked quite dull and unorganized. They were like pages of a book that have no images and other…